How to Use Zillow to Sell Your Real Estate FAST (2023)


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Zillow FSBO:

One of the greatest skills a real estate investor can acquire is writing compelling property listings that sell properties quickly.

Selling real estate is actually a lot of fun! After selling my first several properties, I totally misunderstood what it meant to promote listings and get properties sold. What I assumed would be an awkward and annoying process turned out to be a GREAT way for me to tap into my inner skills as a writer.

Most properties are quite capable of selling themselves, but ONLY IF you've priced it right, you've promoted it adequately, and you've created a listing that clearly communicates why your property is the deal of a lifetime (and why your buyers would be absolutely crazy not to take advantage of the opportunity).

When posting your property on websites like Zillow, Craigslist, or eBay, it is IMPERATIVE that your listing is eye-catching and looks different. Remember, you only have a split second to catch someone's attention and engage them into clicking on your listing -- so this kind of first impression is EVERYTHING. I'm not kidding!

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Hey there how you doing today, this is Seth from the re tipster blog.

And today, I'm going to show you in just a few minutes how to take a property that you own and list it for sale on this website here called Zillow and I'm sure you're probably familiar with it.

And the nice thing about Zillow is that it's a huge name in the real estate world.

So if you can get it here on this site, it's going to go a long way in getting your property information out in front of as many eyeballs as possible.

And the great thing about it is it's free.

It doesn't cost anything.

And if you got a few minutes I'm going to show you the exact steps you have to go through to get your property listed.

And as you'll see, it's, really pretty simple.

And it doesn't take a long time at all.

If you don't have a Zillow account you'll have to go and click up here where it says join and create one.

But if you do have an account I got to do is click sign in here and enter in your typical information.

So I'll, go ahead and do that.


Now once you're signed in it's, a pretty easy flowing.

Naturally, intuitive process, all you have to do is start by entering in the property address.

And in my case, I've actually got a vacant land parcel that I'm trying to sell and kind of a remote area.

And it doesn't even have an address.

So all I'm going to do is start by just putting in the street name because that's all I've got.

And then this is in a small town in Michigan called Baldwin Michigan, zip code and then I'm good to go hit continue.

And like I mentioned this property does not have an actual or registered street address.

So in cases, like this, you do have to know of the parcel number.

And luckily, I do have that.

And if you don't have it it's, pretty simple, you just have to find it on your County, Assessor website, or you can go ahead and give the county, a call and figure it out that way.

But once you've got that personal number, you just put it right in here and then it's going to bring you to this page where it shows a map of your property.

And that dot should be right over the property.

However, in this case because there's, no address the mapping system, doesn't really have anything to go by.

And the cool thing about Zillow is that if it's not right, you can go ahead and click this thing here and say, no, let me change it.

And assuming you actually do know where it is, you can zoom out with this map and then find it.

And in this case, I do happen to know exactly where it's at so go ahead.

And zoom in here, and the property is right about here so I'm going to click right there.

And then there we have it.

The dot shows pretty much exactly where that property is.

So once that's, all set we're going to click Save and continue and move on to the next step.

And then you just start by entering in your price so I'm going to put a nine thousand nine hundred bucks.

Just as my starting point, I did notice that Zillow offers the opportunity to include a video walkthrough of the property.

And if you click on this, it shows you more about how that works.

And in my case, I've got an actual YouTube video that I uploaded it's, just a really quick 30 second video.

So I'm just going to take that link and put it right here, just because that's easier for now.

And then assuming you've got some photos I've got a few set aside here that are ready to go.

You can just go ahead and drag them right into the browser and do it like this.

And then those will upload one thing.


Notice about these right here, they're actually, smaller resolution.


So you'll, see this little exclamation point just letting you know that they may not display quite as good because the resolution is not that great, but assuming that's not an issue.

You just go on here and keep scrolling down for the lot size.

This is a one acre lot.

So go ahead and click that.

And then do one acre.

If for some reason your property is smaller than one acre, you would have to put it in square feet, which is a little annoying I'm, hoping they're going to change that feature at some point.

But it would just be a matter of going ahead and doing a acres two square feet conversion.

And you can do that simply by googling acres, two square feet.

And then you get this little calculator.

Right here.

It's, pretty nice say, if this was 0.5 acres right there, you've got 21,000 780.

So you just take that number and plop it or right in here like that.

But again, given my situation, this is a one acre parcel.

So I'm just going to do it this way.

And, then for the property description, you just go ahead and put it here.

And then, if you have another website URL to put.

In here say, if it was like you're selling a website or a dedicated real estate agency or investor website where you have all your information.

You could put that here as well I'll just put my blog URL here, just for kicks and then down here.

You can put your primary phone number.

So that people can contact you.

You just go ahead and do it like this and then click this thing down here and then say, post for sale by owner.

And then you can go ahead and view.

The listing let's see what it looks like all right.

And as you can see, this listing looks pretty much exactly the way it would if a real estate agent listed.

It you've got the pictures here.

You've got a map if I did have a video uploaded through Zillow it.

Would show up right here and you can go ahead and scroll through here and you know, maximize some of the other images and see those and it all looks really good.

Go ahead and close that.

And as you scroll down here, you can see the property description, I put in there.

We can view this virtual tour.

And this was the youtube link that I uploaded.

So you can see the video it's just that you have to leave the site in order to see it.

So once that is done just going to pause that go back here.

You can see some of this information it may or may not be available or applicable, but it's pretty hard to distinguish this from what you would normally see with just a standard MLS listing I think it's, pretty cool I use it.

All the time it's pretty much a staple in my selling process because let's be honest if I don't take the time to go through these motions and do this I'm just ignoring a huge huge audience of people, many of whom would gladly buy my property.

So it really is in my best interest to do this and make sure all my properties are listed here through Zillow.

And with a price tag of free, I think most people would agree it's kind of hard to argue with that.

So anyway, that is how the Zillow for sale by owner listing service works if you're not using it.

You should be be sure to check it out next time.

You get a property to sell and get your property out for the masses to see, hopefully I found that helpful and I wish you all the best and getting your property sold.


What is the secret to a fast sale of a property? ›

One of the most effective ways to sell your home fast is to price it competitively. If you price it too high, you detract prospective buyers out price out potential bidders. In addition, it make take longer to settle the negotiation process if prospective buyers want your price to come down.

How do I increase my views on Zillow? ›

A virtual tour is a must-have and may actually help your listing get more views and saves. Based on data collected between November 2021 and January 2022, listings with a Zillow 3D Home® tour got, on average, 43% more views on Zillow and were saved by buyers 55% more than listings without.

How accurate are Zillow Zestimates? ›

How accurate is the Zestimate? The nationwide median error rate for the Zestimate for on-market homes is 2.4%, while the Zestimate for off-market homes has a median error rate of 7.49%. The Zestimate's accuracy depends on the availability of data in a home's area.

How do I make sure my house is ready to sell? ›

How to Get Your House Ready to Sell [7 Key Steps]
  1. Prepare with a seller's mindset. ...
  2. Hire the best-qualified listing agent. ...
  3. Estimate your selling price. ...
  4. Optimize your home's space. ...
  5. Get a home inspection. ...
  6. Make repairs and upgrades that pay off. ...
  7. Stage your home for the right buyer.
May 20, 2023

What is the quickest a house sale can go through? ›

You can typically have it done in just over thirty days if the mortgage paperwork proceeds as it should and the solicitors move fairly quickly.

What is the number one reason why a property does not sell? ›

Your price is too high

No doubt about it, the most common reason for a home not selling is that the asking price has been set too high. The reasons for setting your price too high, to begin with, are many. Ranging from over-enthusiastic listing agents to unrealistic seller expectations.

How do I get more views on my real estate listing? ›

So How Do I Get My Listings to the Top?
  1. Share Your Listings on Social Media. ...
  2. Promote on Real Estate Aggregator sites. ...
  3. Create a video tour of the property. ...
  4. Enhance the listing with additional information. ...
  5. Blog about your listings. ...
  6. Feature your listing on your home page. ...
  7. Be Smart, have a Mobile Responsive Site.
Nov 7, 2022

Why am I losing views on Zillow? ›

The "views" and "saves" (seen next to Time on Zillow) are numbers you want to be high—but they are not cumulative for the time the house is on the market. They only show views and saves made over the previous 30 days. So don't be shocked if those numbers actually go down over time.

Why does Zillow overestimate? ›

Zillow is constantly adjusting the algorithm it uses to determine the Zestimate. Remember, it's a computer that decided this - not a person. You may see your Zestimate go up or down over time when Zillow updates how it weighs different data points in the algorithm.

Is Zillow zestimate usually high or low? ›

Are Zestimate usually higher or lower than others? Zillow's Zestimate can be higher or lower than other estimates of a home's value, depending on the specific property and the local real estate market.

Why is Zillow not always accurate? ›

Zestimates may not reflect improvements, mistakes in property taxes paid, or exceptions to tax assessments. Since Zestimate also accounts for turnover rate, estimates for homes kept long periods of time may not be accurate.

Does Zillow make mistakes? ›

Zestimates are generally quite accurate. The median error rate for the Zestimate of U.S. houses on the market is just 1.9 percent. The median error rate for houses that are not on the market is higher, at 6.9 percent, but still close enough to do your preliminary planning.

How much work should I do before selling my house? ›

Here is a list of ways you can achieve this balance of repairs and preparations when selling your home.
  1. Clean and declutter. ...
  2. Deep clean or replace old carpet. ...
  3. Paint with neutral colors. ...
  4. Spruce up your curb appeal. ...
  5. Give kitchens and baths a facelift. ...
  6. Stage, stage, stage. ...
  7. Know what NOT to fix when selling your home.
Jun 17, 2022

Should you stage your home before selling? ›

In general, it is often best to stage a home to maximize bid prices. If you are looking to sell a property quickly, be mindful that there is considerable planning and coordinating prior to listing, so selling a home empty may be best in some situations.

Should I improve my house before selling? ›

While renovating your property will inevitably sell your home faster and for more money, listing your property as is has its perks, too—including not having to fork over lots of cash for major improvements you won't get to enjoy, and not dealing with the headaches of those improvements.

Why isn't my house selling fast? ›

The price is too high. When it comes to reasons a home isn't selling, “If it's not condition, it's always price,” says Simpkins. “And in fact, it's usually always price.” Homebuyers pay attention to overpricing.

What is a fast seller? ›

(ˈfɑːstˌsɛlɪŋ ) adjective. selling quickly and in large quantities.

How can I sell my house fast in USA? ›

How to sell your house
  1. Decide if you're really ready to sell. ...
  2. Check Zillow Offers to consider a quick, convenient sale. ...
  3. Find the right real estate agent. ...
  4. Choose the right time to sell your house. ...
  5. Declutter your home. ...
  6. Remove personalized items for your house. ...
  7. Invest in temporary outside storage.

Is HomeLight cash offer legit? ›

Yes, HomeLight Simple Sale is completely legitimate and all cash offers through this platform are licit. Sell your house as is or list it through a top local agent in your area. Basically, this platform's primary goal is to match sellers with cash buyers or local real estate agents.

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