Behind the Doodle: Gerald "Jerry" Lawson's 82nd Birthday
Behind the Doodle: Stacey Park Milbern's 35th Birthday
Behind the Doodle: Celebrating Rodolfo "Corky" Gonzales
Behind the Doodle: The Doodle Champion Island Games!
Behind the Doodle: Celebrating Swing Dancing and the Savoy Ballroom!
Behind the Doodle: Exclusive Music from Celebrating Mariachi
Behind the Doodle: 155th Anniversary of Juneteenth
Behind the Doodle: Exclusive Music from Celebrating Mbira
Behind the Doodle: 50th Anniversary of the Moon Landing
Women's World Cup 2019 | Jamaica Guest Artist Robin Clare - Time Lapse
Behind the Doodle: Celebrating Johann Sebastian Bach
Behind the Doodle: Doodle for Google 2018 - US Winner!
Behind the Doodle: Veterans Day 2018 #VeteransVoices
Behind the Doodle: US Teacher Appreciation Week 2018 Begins!
Google Doodles/Google Spotlight Stories: Behind The Scenes Back to the Moon
Google Halloween Doodle 2011 - Behind the Scenes: Pumpkins Test
Google Halloween Doodle 2011 - Behind the Scenes: Ryan Sharing
Google Halloween Doodle 2011 - Behind the Scenes: Practice Pumpkins
Behind the Doodle: Celebrating Willi Ninja
Behind the Doodle: Gerald "Jerry" Lawson's 82nd Birthday
Behind the Doodle: Stacey Park Milbern's 35th Birthday
Behind the Doodle: Celebrating the late We:wa
Behind the Doodle: Celebrating Rodolfo "Corky" Gonzales
Behind the Doodle: The Doodle Champion Island Games!
Behind the Doodle: Celebrating Swing Dancing and the Savoy Ballroom!
Behind the Doodle: Audre Lorde's 87th Birthday
Behind the Doodle: Exclusive Music from Celebrating Mariachi
Behind the Doodle: Celebrating Maria Tallchief
Behind the Doodle: Veterans Day 2020
Behind the Doodle: Celebrating Felicitas Mendez
Behind the Doodle: 155th Anniversary of Juneteenth
Behind the Doodle: Celebrating Mbira
Behind the Doodle: Exclusive Music from Celebrating Mbira
Behind the Doodle: Celebrating Lotería!
Behind the Doodle: B.B. King's 94th Birthday
Behind the Doodle: 50th Anniversary of the Moon Landing
Women's World Cup 2019 | Jamaica Guest Artist Robin Clare - Time Lapse
Behind the Doodle: Celebrating Johann Sebastian Bach
Behind the Doodle: Doodle for Google 2018 - US Winner!
Behind the Doodle: Veterans Day 2018 #VeteransVoices
Behind the Doodle: Celebrating Amanda Crowe
Behind the Doodle: Celebrating Mister Rogers
Behind the Doodle: US Teacher Appreciation Week 2018 Begins!
Google Doodles/Google Spotlight Stories: Behind The Scenes Back to the Moon
Behind the Doodle: Celebrating George Peabody
Behind the Doodle: 30th anniversary of Pi Day!
Behind the Doodle: The Pony Express
Google Halloween Doodle 2011 - Behind the Scenes: Pumpkins Test
Google Halloween Doodle 2011 - Behind the Scenes: Ryan Sharing
Google Halloween Doodle 2011 - Behind the Scenes
Google Halloween Doodle 2011 - Behind the Scenes: Practice Pumpkins
The process
How are Doodles made?
The idea
The Doodle team receives thousands of global ideas every year from both internal Googlers and the public. Guided with a set of Doodle principles and representation goals, a diverse committee of Googlers gather annually over the course of several months to determine which topics will be "Doodled" in the next calendar year. Through careful research, discussion with cultural consultants and local experts, and more, the committee crafts an annual list of hundreds of Doodles that celebrate a range of inclusive and interesting topics from around the world.
Step 1
Assembling the team
Behind every Doodle is a diverse team of Googlers—artists, designers, engineers, marketers, and program managers. The team also often partners closely with the family members of Doodle subjects, cultural consultants, and subject matter experts. Assembling this dynamic global team is critical for bringing Doodles to life in the most authentic way possible.
Step 2
Research
To fully grasp the story and nuance of the Doodle subject, the team conducts thorough research. This research directly fuels the Doodle art direction and storytelling approach.
Step 3
Concepting
Doodle artists, designers, and engineers explore different creative approaches to capturing the subject in one of our many Doodle formats. These approaches often start as simple sketches. The team holds creative review sessions to align on a single direction and concept.
Step 4
Iteration and testing
All Doodle concepts are refined many times over before they appear on screens all over the globe. This is especially true for our interactive games, which require additional iteration, building, and testing.
Step 5
Launch time!
Whether celebrating a world event or historical figure, Doodles launch on dates that are notably connected to their subject. Oftentimes there are multiple Doodles running around the world, at the same time in different locations. Most Doodles launch for only 24 to 48 hours—but they live forever on doodles.google.
Step 6
Meet our guest artists
We are proud to partner with local artists from communities around the globe to bring Doodles to life. Learn more about our guest artists and the Doodles they've helped create.
Vincent Egan
Waitangi Day 2024 Doodle
Jon Key
Celebrating James Baldwin Doodle
Vrinda Zaveri
India Republic Day 2024 Doodle
Tatyana ZW Alanis
Dr. Martin Luther King Jr. Day 2024 Doodle
Pendar Yousefi
Elizabeth Hastings 75th Birthday Doodle
Blak Douglas
Celebrating Arthur Beetson Doodle
Joe Villion
Celebrating German Bread Culture Doodle
Camelia Pham
Celebrating the Art of Don Ca Tai Tu Doodle
Michelle Kumata
Tomie Ohtake’s 110th Birthday Doodle
Lindsay “Bones” Cordero
Veterans Day 2023 Doodle
Genie Espinosa
Carmen Amaya's 110th Birthday Doodle
Keith Vlahakis
Celebrating Todd Matshikiza Doodle
Ulises Mendicutty
Mexico Independence Day 2023 Doodle
Juliet Menendez
Celebrating Luisa Moreno Doodle
Polina Doroshenko
Ukraine Independence Day 2023 Doodle
Hannah Buckman
Adelaide Hall’s 122nd Birthday Doodle
Diela Maharanie
Indonesia Independence Day 2023 Doodle
Namrata Kumar
India Independence Day 2023 Doodle
Ali Çetinkaya
Nuzhet Gokdogan's 113th Birthday Doodle
Bhumika Mukherjee
Sridevi's 60th Birthday Doodle
Sonny Ross
Gluck's 128th Birthday Doodle
Noa Snir
Dr. Mod Helmy's 122nd Birthday Doodle
Tara Anand
Zarina Hashmi's 86th Birthday Doodle
Ale delaTorre
Celebrating Ramon Lopez Velarde Doodle
Juan Dellacha
Celebrating Diana Sacayan Doodle
Hélène Baum-Owoyele
Celebrating Martin Dibobe Doodle
Gayle Uyagaqi Kabloona
Celebrating Mitiarjuk Nappaaluk Doodle
Laura Freeman
Juneteenth 2023 Doodle
Yumi Koizumi
Yukie Chiri's 120th Birthday Doodle
Evgenia Kirshtein
Celebrating Gila Goldstein Doodle
Rob Gilliam
Samantha Campbell
Celebrating Evelyn Ruth Scott AO Doodle
Sienna Gonzales
Barbara May Cameron's 69th Birthday Doodle
Lenny Wen
Dr. Sulianti Sarosos 106th Birthday Doodle
Meeya Tjiang
Kitty O'neil's 77th Birthday Doodle
Dyin Li
Celebrating Mickey Chen Doodle
Lyne Lucien
Celebrating Mama Cax Doodle
Hori-Te-Ariki Mataki
Waitangi Day Doodle 2023
Parth Kothekar
India Republic Day Doodle 2023
Richard Chance
Dr. Martin Luther King Jr Day Doodle 2023
Vrinda Zaveri
Baba Amte’s 104th Birthday Doodle
Cynthia Yuan Cheng
Kanō Jigorō's 161st Birthday Doodle
Melissa Crowton
Dr. Maya Angelou’s 90th Birthday Doodle
Shanti Rittgers
Steve Irwin’s 57th Birthday
Did you know?
The very first Doodle launched as an “out of office” message of sorts when company founders Larry and Sergey went on vacation.
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The first Doodle launched in 1998, before Google was officially incorporated.
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The first animated Doodle premiered on Halloween 2000
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The first same day Doodle was created in 2009 when water was discovered on the moon.
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Doodle for Google student contest winners have gone on to become professional artists
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The time it takes from sketch to launch for a Doodle varies widely: some have taken years and others just a few hours!
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Hundreds of Doodles launch around the world every year. Often, several different ones are live in different places at the same time!
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Our most frequently recurring Doodle character is Momo the Cat - named after a real-life team pet!
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The official term for the artists that work on Doodles is "Doodler"
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